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1. The Case for an Identity Preference Service: Saving the Relationship Marketing Industry (Part 2 ...
...by Tim Kitchin Published on May 2, 2006 The rules, systems, and translation tools that share, interpret ,and enforce personal information-based decision-making are almost completely opaque to...

2. The Value Chain: From Building Brand to Building Integrity : MarketingProfs Articles
...by Tim Kitchin Published on December 6, 2005 Value chains are replacing brands are the most powerful weapon in the marketing arsenal. While still widely perceived as source of risk,...

3. MarketingProfs Resources: Most Recent Marketing Articles
...The Value Chain: From Building Brand to Building Integrityby Tim Kitchin Marketing Challenge: Promoting Technology in Plain Englishby Meryl K. Evans and Hank Stroll Big Spenders: Marketing...

4. MarketingProfs Resources: Strategy Marketing Articles
...The Value Chain: From Building Brand to Building Integrityby Tim Kitchin Seven Common Sales Challenges That Prevent Executive Buy-Inby Jeff Thull The Case for Marketing Researchby Robert J....

5. MarketingProfs Resources: Customer Behavior Marketing Articles
...The Value Chain: From Building Brand to Building Integrityby Tim Kitchin Seven Common Sales Challenges That Prevent Executive Buy-Inby Jeff Thull Marketing Challenge: Promoting Technology...

6. MarketingProfs Resources: General Management Marketing Articles
...an Identity Preference Service: Saving the Relationship Marketing Industry (Part 2 of 2)by Tim Kitchin Secrets of Tradeshow Lead Management: Quality Trumps Quantityby Ruth P. Stevens...

7. MarketingProfs Resources: Email Marketing Marketing Articles
...an Identity Preference Service: Saving the Relationship Marketing Industry (Part 2 of 2)by Tim Kitchin Is Your IP Address Whitelisted?by Neil Anuskiewicz Electronic vs. Print: The Evolution...